A father holding his child points his phone at a tin of baby formula in a market.

Know it is genuine before you use it.

Counterfeit medicine, food and drink can look just like the real thing. Verify it with your phone, and you will know right away if it is genuine and who made it. Free, with no app or account.

What you get with Batach.

  1. Know it is genuine

    Find the hidden code inside the cap, under the seal or behind the scratch panel, and scan it with your phone camera. Genuine means it is the first time that code has been verified, and the company that made the product registered it.

  2. See what the real one looks like

    The result shows what the genuine product looks like, in words and photos from the company that made it. You also see the expiry date and, if your country’s regulator is on Batach, the product’s registration with that regulator.

  3. A warning if it has been verified before

    Each hidden code shows Genuine only once. If someone verified it before you, you see Already verified and when it was first verified. Your product may be counterfeit.

  4. Recalls that reach you

    If a batch has been recalled, anyone who verifies a product from that batch is told not to use it, wherever it is sold.

  5. Tap the chip

    Some products carry a chip instead of a printed code. Hold your phone to it to verify it. Chips are far harder to copy than printed codes.

How to verify a product.

  1. Find the code

    Look inside the cap, under the seal or behind the scratch panel. Some products have a chip instead.

  2. Scan or tap

    Point your phone camera at the code, or hold your phone to the chip. You can also type the code in.

  3. Read the result

    Genuine means this is the first verification of the product. If you are warned, do not use it, and report it straight from the result.

FAQ

Does Genuine mean what is inside was tested?

No. Batach does not test the contents. Genuine means the code is the real one the company put on that product, and it is the first time that hidden code has been verified. If anything about the product still looks wrong, report it.

What should I do if a verification warns me?

Do not use it. Tap “Report a problem with this product” at the bottom of the result and add a photo if you can. The company named on the product gets your report, and so does your country’s regulator if they are on Batach.

Why is the code hidden?

So it cannot be copied off the shelf. A visible code can be photographed and printed onto a counterfeit. A hidden code shows Genuine only on its first verification. If a counterfeiter copies it onto fakes, everyone who verifies one after that is warned that the code has already been verified.

Do I need an app?

No. Any phone camera opens the verification in your browser, and you can type the code in instead.

Is it free to verify a product?

Yes. As a consumer, verifying a product is free. You do not need an app, an account or to sign in. We record when and roughly where each verification happens, but never your name.

What if a product has no Batach protection?

Then it cannot be verified with Batach. Only companies on Batach protect their products with our anti-counterfeiting methods.

Verify before you use it.